// Definition
A cannabis education company founded by Max Montrose dedicated to mitigating misinformation in the cannabis industry through research-based courses, sensory training programs, and the Interpening methodology. Teaches cannabis anatomy, trichome types and functions, and offers cannabis sommelier certification.
// From the Episode
Max introduced the institute as focused on teaching 'things that we know to be real and true based off of lots of hard work, lots of research.' Their approach emphasizes that even cannabis experts often lack basic botanical knowledge about the plant they work with.
// Source
Ep. 163 HC 3.0 Ep 22 →